Privacy Policy

Information We Collect

We collect only the information necessary to provide and improve our rank tracking service:

• Account information — your name, email address, and username when you sign up.
• Project and keyword data — the domains and search terms you add for tracking.
• Ranking data — search engine positions we retrieve on your behalf.
• Usage data — how you interact with our platform (pages visited, features used) to improve the experience.
• Payment information — processed securely through Lemon Squeezy. We never store your full card details on our servers.

How We Use Your Data

• To provide and maintain the rank tracking service.
• To send you ranking alerts, reports, and important account notifications.
• To process payments and manage your subscription.
• To improve our product based on aggregated, anonymized usage patterns.
• To respond to your support requests and provide customer service.

We will never sell your personal data to third parties. Period.

Cookies

We use two kinds of cookies:

• Essential cookies — required to sign you in, keep your session secure, remember your preferences (like dark mode), and store your cookie choice. These are always active.
• Analytics cookies — set by Google Analytics and PostHog to understand how the platform is used. These are only set if you accept them.

When you first visit, we ask for your consent before setting any non-essential cookies. You can withdraw your consent at any time by clearing cookies in your browser — we'll ask again on your next visit.

Third-Party Services

We work with a limited number of trusted third-party providers to operate our service:

• Search engine APIs — to retrieve ranking data for your keywords.
• Payment processors — Lemon Squeezy helps us handle checkout, subscription billing, tax collection, fraud controls, and related payment operations.
• Analytics & error tracking — Google Analytics (Google LLC) and PostHog help us understand product usage and diagnose errors. These run only with your cookie consent.
• Hosting providers — to run our infrastructure reliably.

These providers only access the minimum data needed to perform their function and are bound by their own privacy policies.

When you make a purchase, billing data needed to complete the transaction is processed by Lemon Squeezy as the merchant of record. You should also review Lemon Squeezy's own terms and privacy materials for details about how payment information is handled on their side.

Data Retention

We retain your account data and ranking history for as long as your account is active. If you delete your account, we will remove your personal data within 30 days. Aggregated, anonymized data may be retained for analytics purposes.

Your Rights

You have the right to:

• Access your personal data at any time through your account settings.
• Update your information through your profile page.
• Export your ranking data and reports.
• Delete your account and all associated data.
• Object to certain data processing activities.

Data Security

We protect your data with industry-standard security measures including encryption in transit (TLS), encrypted passwords (bcrypt), and secure session management. We regularly review our security practices to keep your information safe.

Changes to This Policy

We may update this privacy policy from time to time. When we make significant changes, we'll notify you via email or through a notice on our platform. We encourage you to review this page periodically.

Contact Us

If you have questions about this privacy policy or how we handle your data, reach out to us through our contact page.